Episodes (Page 27)
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Christine Trodella discusses scaling SaaS within a non-SaaS business.
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Salesforce Ventures data reveals shifts in SaaS sales and GTM strategies.
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David Spinks shares strategies for planning world-class virtual events.
David Spinks
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Michelle Zatlyn shares lessons learned from starting Cloudflare during a downturn.
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Bridget Gleason outlines structuring customer success strategies.
Bridget Gleason
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Garry Tan advises preparing for the worst and hoping for the best.
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Jessica Lin details structuring enterprise pipeline reviews effectively.
Jessica Lin
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Meagen Eisenberg emphasizes marketing's role as a revenue driver.
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Navin Chaddha discusses COVID's impact on renewals and discounting.
Navin Chaddha
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Romain Lapeyre shares insights into SMB e-commerce customer trends.
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COVID accelerates digital transformation more than any C-level initiative.
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Scaling high-performance teams requires intentional trust-building.
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Replace event-lost leads with digital marketing strategies.
Carolyn Guss
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Discussing the current landscape of venture capital and cloud.
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Addressing challenges of rapid remote work transition.
Bhavin Shah
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Navigating obstacles is key to SaaS category leadership.
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Adapt marketing playbooks for changing ACVs and sales cycles.
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Comparing the current SaaS downturn to 2008-2009.
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Strategies for pre-emptive budget cuts during uncertainty.
May Habib
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SMB sales require a specialized, non-enterprise approach.