Behind the Playbook Podcast

Behind the Playbook Podcast

Credit Card Transformation: Interview with Adam Boyd, Head of Consumer Lending at Citizens

Sep 29, 2026 · 0:38:10

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✨ AI Summary

Citizens Bank overhauls credit card offerings for customer needs.
Strategic marketing and customer engagement approaches detailed.
Commitment to understanding customer needs is crucial for success.

Guests on This Episode

American politician (1746-1835) · 3 podcast appearances

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