The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 142: Why CAC/LTV Is The Most Important Metric In SaaS, How To Analyse Churn Correctly & Why Bookings Are Inaccurate and Easy To Manipulate with Dave Kellogg, CEO @ Host Analytics

Sep 11, 2017 · 31:31

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✨ AI Summary

CAC/LTV is the most vital SaaS metric.
Analyze churn accurately; bookings can be manipulated.
Dave Kellogg's experience at Salesforce and MarkLogic.

Guests on This Episode

DK

Dave Kellogg

6 podcast appearances

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