The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 159: Why CAC/LTV Is Not The Guiding Metric In SaaS, How To Build An Inside Sales Team From Scratch & Why SMB Up Is The Right Way with Fred Shilmover, Founder & CEO @ InsightSquared

Jan 22, 2018 · 28:58

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✨ AI Summary

CAC/LTV is not the sole guiding metric for SaaS success.
Build an effective inside sales team from the ground up.
Focusing on SMB upmarket provides a clear growth path.

Guests on This Episode

FS

Fred Shilmover

1 podcast appearance

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