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The Official SaaStr Podcast: SaaS | Founders | Investors
The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 291: LucidChart CEO Karl Sun on Top Lessons Learned From Our Best and Worst Marketing Experiments

Dec 12, 2019 · 24:28
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✨ AI Summary
  • Lucidchart CEO Karl Sun on marketing experiment lessons.
  • Product-led growth driven by extensive A/B testing.
  • Successful marketing strategies include bold brand video campaigns.

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