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The Official SaaStr Podcast: SaaS | Founders | Investors
The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 527: Acquiring 10,000 SMB Customers Solely from Data with Gorgias CEO Romain Lapeyre

Feb 11, 2022 · 22:31
AI Summary
  • Gorgias CEO Romain Lapeyre details acquiring 10,000 SMB customers using only data.
  • Data must be intrinsic to customer acquisition strategy for optimization.
  • Learn how Gorgias leveraged data for significant customer growth.

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