The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 588: Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals with Demodesk CEO Veronika Riederle and VP Revenue Lauren Wright

Sep 7, 2022 · 29:00

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✨ AI Summary

Demodesk leaders discuss building a sales organization from scratch.
Learn how to scale from founder-led sales to $1M ARR and beyond.
Key lessons from three stages of SaaS startup revenue growth are shared.

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