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How I Built This with Guy Raz
How I Built This with Guy Raz

Bogg Bag: Kim Vaccarella. The $100 Million Business She Almost Abandoned

Sep 7, 2026 · 01:23:26
AI Summary
  • Kim Vaccarella founded Bogg Bag inspired by her son's Crocs, creating durable beach bags.
  • A defective first shipment led Kim to almost abandon the business after investing her savings.
  • Customer demand for the bags revived the business, turning it into a $100 million success.

Guests on This Episode

KV
Kim Vaccarella
1 podcast appearance

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