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Larry Weidel
Larry Weidel

How They Developed a Cult Following of Parents in a $88 Billion Industry

May 11, 2021 · 0:23:26
AI Summary
  • Mother-daughter duo Lou Childs and Katy Mallory created The SlumberPod.
  • They entered the $88 billion baby care industry by solving a parent problem.
  • Outsourcing and social media marketing maximized results with a small team.

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