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Freakonomics Radio
Freakonomics Radio

Is Macy’s Thanksgiving Parade Its Most Valuable Asset? (Update)

Nov 27, 2025 · 00:52:31
AI Summary
  • Macy's Thanksgiving Parade is a major marketing event.
  • The parade's economic impact is kept secret by Macy's.
  • Exploring the financial side of this iconic American tradition.

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