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Stanford Graduate School of Business
Stanford Graduate School of Business

Heidi Roizen: Looking for Motivation and "Skinny Songs"

Feb 18, 2010 · 0:06:40
AI Summary
  • Heidi Roizen shares motivation behind creating 'Skinny Songs'.
  • Learned lessons about the music business and marketing.
  • Key takeaway: cannot promote weight loss while overweight.

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