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Stanford Graduate School of Business
Stanford Graduate School of Business

The Power of Story with Jennifer Aaker

Oct 6, 2017 · 0:59:35
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✨ AI Summary
  • Jennifer Aaker discusses the power and craft of storytelling.
  • Shares research on the impact and importance of narrative.
  • Guidance on how to effectively tell your own story.

Guests on This Episode

JA
Jennifer Aaker
5 podcast appearances

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