PodcastIntel
Sign in Get Started Free
Stanford Graduate School of Business
Stanford Graduate School of Business

Your Brand Needs Social Engagement

Nov 10, 2020 · 0:05:02
AI Summary
  • Professor Harikesh S. Nair on effective social media engagement for brands.
  • Research shows how to engage customers meaningfully.
  • Comparing coupon offers versus direct customer connection.

More from Stanford Graduate School of Business

Stanford Graduate School of Business
Apr 8, 2026 · 0:26:53
View all episodes →

Get AI Summaries for Every New Episode

Subscribe to Stanford Graduate School of Business and get AI summaries, guest tracking, and email digests delivered automatically.

Sign Up Free →