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Lenny's Podcast: Product | Career | Growth
Lenny's Podcast: Product | Career | Growth

The surprising truth about what closes deals: Insights from 2.5m sales conversations | Matt Dixon (author of The Challenger Sale and The JOLT Effect)

May 30, 2024 · 56m
AI Summary
  • Matt Dixon reveals insights on closing deals from 2.5M sales conversations.
  • He discusses overcoming customer indecision with the JOLT Effect.
  • Dixon shares expertise on sales behavior and customer understanding.

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