Lenny's Podcast: Product | Career | Growth

Lenny's Podcast: Product | Career | Growth

What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author)

Jul 21, 2024 · 1h 24m

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✨ AI Summary

Rory Sutherland discusses the 'dark art' of marketing.
Leverage human psychology and behavioral science for brand magic.
Rethink marketing principles from first principles for creative solutions.

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