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AI Summary
- Outdated agency models and misaligned incentives are failing the marketing industry; organic content should lead modern brand strategy, not follow it
- Live social shopping is emerging as the next major frontier; creative and media teams must align to capitalize on this shift
- Traditional disconnects between creative and media departments are hurting brands; leaders must modernize how they approach marketing strategy
Guests on This Episode
GC
GaryVee Fireside chat
2 podcast appearances