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OMR Podcast

Süßwaren-Unternehmer Philip Hitschler-Becker (#804)

May 25, 2025 · 1h 9m
AI Summary
  • Philip Hitschler-Becker revitalized his family's candy business, rebranding to Hitschies.
  • He tripled revenue to 60 million euros through innovative marketing on platforms like TikTok.
  • Hitschler-Becker embraced a public persona, even appearing at Ballermann.

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