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The Diary Of A CEO with Steven Bartlett
The Diary Of A CEO with Steven Bartlett

Moment 125: The Marketing Professor: The Biggest Business Mistake You’re Probably Making Without Realising It

Sep 1, 2023 · 10m
✨ AI Summary
  • Rory Sutherland critiques businesses focusing on measurable outcomes.
  • Overemphasis on quantifiable metrics neglects crucial unmeasurable factors.
  • Prioritize customer loyalty and repeat business over easily measured data.

Guests on This Episode

RS
Rory Sutherland
10 podcast appearances

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