The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20Growth: Inside Perplexity's Growth Machine: What Worked, What Did Not Work | Why Paid Acquisition is a Drug and Brand Marketing is BS | The Good, Bad and Ugly of A/B Tests and Why Micro-Optimisations are Under-Rated with Raman Malik

Nov 15, 2024 · 59:19

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✨ AI Summary

Raman Malik reveals Perplexity's growth strategies and what didn't work.
He critiques paid acquisition as a 'drug' and brand marketing as 'BS'.
Highlights the value of A/B tests and under-rated micro-optimizations.

Guests on This Episode

RM

Raman Malik

1 podcast appearance

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