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WSJ. Style

Heard of Looksmaxxing? These Men Are Baldmaxxing Instead

Jul 13, 2026 · 0:02:59
AI Summary
  • Some young men are rejecting hair-loss treatments in favor of embracing baldness.
  • This trend is a counter-movement to the 'looksmaxxing' phenomenon focused on appearance.
  • It reflects a growing acceptance of natural appearance and a rejection of societal pressures.

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