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Masters of Scale
Masters of Scale

Nike’s Phil Knight: How to sell without selling

Nov 10, 2020 · 00:35:40
AI Summary
  • Nike's success stems from identity and matchmaking, not forced sales.
  • Focusing on an excellent product for believers built brand loyalty.
  • Matching the product with the right market is crucial for growth.

Guests on This Episode

PK
Phil Knight
4 podcast appearances

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