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Masters of Scale
Masters of Scale

Rapid Response: The trampoline effect, w/ Morning Brew CEO Alex Lieberman

Apr 1, 2021 · 00:31:45
AI Summary
  • Morning Brew CEO Alex Lieberman on the 'trampoline effect'.
  • The newsletter's revenue dried up, but the audience remained loyal.
  • Leaning into brand personality fueled a sharp rebound and acquisition.

Guests on This Episode

AL
Alex Lieberman
4 podcast appearances

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