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Masters of Scale
Masters of Scale

Disney’s Bob Iger: How acquisitions become an ecosystem, part 1

Nov 23, 2022 · 00:40:00
AI Summary
  • Bob Iger explains how Disney acquired Pixar, Marvel, Lucasfilm, and 21st Century Fox.
  • Focus on creating a diverse ecosystem that preserves brand culture and methods.
  • Balancing expansion reach with maintaining brand uniqueness.

Guests on This Episode

BI
Bob Iger
6 podcast appearances

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