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Think Fast Talk Smart: Communication Techniques
Think Fast Talk Smart: Communication Techniques

279. Rethinks: How to Leverage What People Already Want

Apr 9, 2026 · 44m
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✨ AI Summary
  • Leverage existing motivation for change, not create new desires.
  • Dan Heath explains how to tap into what people already want.
  • Persuading others means fueling their inherent drive for change.

Guests on This Episode

DH
Dan Heath
4 podcast appearances

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