PodcastIntel
Sign in Get Started Free
StoryBrand With Donald Miller

How to Tell Your Customer's Story, Not Yours

Apr 2, 2026 · 0:08:26
AI Summary
  • Focus on customer needs, not your company's history or personal anecdotes.
  • Use the 'hole in the ground' analogy to illustrate customer-centric storytelling.
  • Customers seek solutions to their problems, not your business's origin story.

More from StoryBrand With Donald Miller

Mar 30, 2026 · 0:22:09
Mar 24, 2026 · 0:12:04
View all episodes →

Get AI Summaries for Every New Episode

Subscribe to StoryBrand With Donald Miller and get AI summaries, guest tracking, and email digests delivered automatically.

Sign Up Free →