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The Tony Robbins Channel
The Tony Robbins Channel

Spartan Race Founder Joe De Sena's Biggest Lessons Growing a $100M Empire

Mar 10, 2026 · 32:06
AI Summary
  • Joe De Sena built the $100M Spartan global endurance brand.
  • Pandemic reshaped his leadership; "fire, ready, aim" is key.
  • Resilience and mindset are crucial for business growth.

Guests on This Episode

JS
Joe De Sena
5 podcast appearances

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